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Image by Greg Rakozy
Heartset.

mindset.

skillset.



Transform Your Sales Team from the Inside Out.

Our core 
promise

We transform retail sales teams into empathetic, service driven, high performing connectors — increasing loyalty, developing community, and earning trust by teaching advanced skills to unlock their inner 'Rockstar / Superhero.'

​​​

What we provide

1

Team
Training

Our competitive advantage isn't "we train sales teams." It’s "we transform humans into super-connectors who naturally drive sales, by truly caring for others."

Find out how. Click below!

2

Private Coaching

We help you drop the noise, amplify what matters, and create something truly original: your truest self in full expression.

 

Let us help you undo what's

been done to you by you.

3

Networking Groups

RSI isn't your mom's sewing circle. Our networking groups are legendary for a reason. An RSI networking forum is where everything changes forever. 

​ Your people await.

About

EMPATHY CHANGES
EVERYTHING

What can a former professional drummer teach your sales teams?

In 2004, after 25+ years of creating music, Rob decided to make a significant life change. He chose a new career in insurance sales, where he found himself almost instantly confused and overwhelmed. This wasn't the music business by any stretch. 

Fortunately, his lack of experience was tempered by his fearlessness and a personal work ethic. Yes, he had huge hurdles to overcome, but it was only a matter of time and perspective. 

 

Over the course of a year, Rob developed a behavioral system that grew his sales book by 315 clients and placed him in the top 5% of his company, nationally. His unique approach to sales empowered him to thrive, despite his initial inability to overcome customer objections.

Today, Rob teaches his empathetic communication style to willing sales teams and their leadership. 

 

Would you like to know more?

Mysterious Temp R.jpg

Contact

Founded in Snoqualmie, WA 

in February 2016, RSI was developed

in an effort to give back to the community

and as a legacy tribute to Robert and

Michael Jones.

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Tel: 425.443.6510.

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rob@rockstarsuperhero.com

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© 2025 by Rockstar Superhero Institute

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